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# Blog

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## Luke Kenney:

[Perfection Paralysis: Stay Calm, Create on](https://modern.kelp.agency/blog/perfection-paralysis-stay-calm-create-on)

## Perfection Paralysis: Stay Calm, Create on

 Any good creative producer will tell you their goal is to create something better than they did before. That’s not too hard of an ask. Is...

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[The Basics of Branding](https://modern.kelp.agency/blog/branding-basics)

## The Basics of Branding

 What exactly is “branding”? The word “brand” seems like a loaded word. You may think of brand development as a minefield of confusion,...

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[The Psychology of Color (And What It Means For Your Brand)](https://modern.kelp.agency/blog/the-psychology-of-color-and-what-it-means-for-your-brand)

## The Psychology of Color (And What It Means For Your Brand)

 Color plays a major part in the correct perception of your brand by the public. It can attract attention, increases brand recognition,...

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